Web design in Cardiff, from a Bristol agency

Cardiff has plenty of web design agencies of its own. WP Web Tool isn’t one of them: we’re a Bristol web design, SEO and Google Ads agency about 26 miles east, and we can meet Cardiff clients in person or work by phone, video and email. What you get is one flat rate of £30 an hour and an estimate you can’t be billed over.

  • About 26 miles from Bristol no Cardiff office, and we won’t pretend otherwise
  • One rate for everything £30 an hour, whatever the task
  • Bilingual builds Welsh and English pages set up so Google shows the right one
  • In person or online we can meet you in Cardiff, or talk by phone and video

Why pick a Bristol agency for web design in Cardiff?

For the pricing: one hourly rate, a written estimate and no contract.

A local agency is a short walk away. We’re a drive over the bridge, though we can still meet you in Cardiff if you’d like, so we compete on things you can check. You see every hour on the estimate before work starts. You pay for the hours used and never more than the estimate. Your site, domain and Google accounts are yours once paid for.

If having someone down the road matters most, a website design agency in Cardiff suits you better. If a clear price matters more, read on.

How do you build a bilingual Welsh and English website?

Give each language its own page at its own address, link each pair with hreflang tags, and put a language switch on every page that lands on the matching page, not the homepage.

hreflang tags on both versions

Each Welsh page points to its English twin and back. Google uses the pair to show people searching in Welsh the Welsh page and everyone else the English one.

Real Welsh, not machine output

Have a fluent speaker write or check the Welsh. A clumsy translation reads worse to a Welsh speaker than an English-only page.

One name on your Google profile

Google’s rules say a Business Profile name can’t repeat the same name in two languages, even if your sign does. Pick the version customers know you by.

Know whether the Standards apply

The Welsh Language Standards bind public bodies and some named organisations, not most private firms. If you’re unsure, ask the Welsh Language Commissioner.

What are Cardiff customers searching for?

It depends which Cardiff you trade in. Three markets sit inside the one city.

The Bay and the centre

Visitors to the Wales Millennium Centre and the Senedd search on the spot for food and drink. Hours, a fast menu and a map pin decide it.

Screen and broadcast suppliers

BBC Cymru Wales has its headquarters at Central Square and drama is made at Roath Lock. Kit hire, crew, catering and post-production firms sell to producers who search by service and check a showreel.

Students and staff

Cardiff University, Cardiff Metropolitan University and the University of South Wales bring term-time demand for letting agents, gyms, cafés and tutors. Plan pages and ads before each term starts.

How competitive is Google in Cardiff for a small business?

More than in most Welsh towns, because a capital city has more firms chasing every search.

A new site rarely ranks for “accountant Cardiff” in its first year. It can rank for “accountant Pontcanna” or “bookkeeper Llandaff” much sooner. So we start narrow: a page for each district you really serve, a Google Business Profile with genuine reviews, and answers to the questions your customers ask. Citywide terms come later. The same goes just over the city line: a café in Penarth or a garage in Barry wins sooner with its own town on the page than with “Cardiff”, as our page on web design in Barry, Penarth and the Vale explains. Our SEO for Cardiff businesses page sets out that plan in detail.

Google Ads fills the gap while SEO builds. Aim tightly at the districts you cover and the hours you answer, and start from at least £300 a month in ad spend for a local campaign. Our local SEO and Google Ads management pages explain how each works.

What does affordable web design in Cardiff cost?

A site that can grow into two languages, then steady monthly SEO.

  • Starter website, £420 Up to 5 pages, mobile-first design, a contact form and SEO foundations: 14 hours at £30.
  • Business website, from £600 Up to 10 pages. A Welsh version adds pages, and each extra page is 1 hour on the estimate.
  • SEO Growth, £360 a month 12 hours: local SEO plus new content and technical fixes each month, for a competitive city.
  • Ads Setup, £240 one-off Account build, conversion tracking and a landing page check, in your own Google Ads account.

Website packages · Website calculator · Free SEO audit

Cardiff questions

Can’t see yours? Send us a question through the contact form or email support@wpwebtool.com. We’re here Mon–Fri, 09:00–18:30.

Does WP Web Tool have a Cardiff office?

No. WP Web Tool is a Bristol agency about 26 miles from Cardiff, and we have no office or staff in Wales. We can meet Cardiff clients in person if they’d like, or work by phone, video and email. The service and the £30 hourly rate are the same as for a Bristol client, and you agree the estimate in hours before any work starts.

Can you build a website in Welsh and English for a Cardiff business?

Yes. We build each language as its own set of pages, linked with hreflang tags so Google shows Welsh speakers the Welsh page. A language switch takes visitors to the same page in the other language. You or a translator supply the Welsh text, or have a fluent speaker check it, because the site should read naturally to a Cardiff Welsh speaker.

Does a private business in Cardiff have to offer a Welsh website?

Usually not. The Welsh Language Standards apply to public bodies such as councils and health boards, and to some named organisations, but not to most private firms in Cardiff. Some businesses choose to offer Welsh anyway. If you supply public services or aren’t sure, check with the Welsh Language Commissioner. This is general guidance, not legal advice.

How long does SEO take for a Cardiff business?

SEO usually takes 3-6 months to show results, and longer for citywide Cardiff terms where competition is heavy. Targeting the districts you serve, such as Canton, Roath or Llandaff, often brings the first enquiries sooner. Our SEO plans have no minimum term, so you can stop with 30 days’ notice if it isn’t paying off. See SEO in Cardiff for how we approach it.

How can a Cardiff business get affordable web design?

Pay only for the hours your site needs. A Starter website of up to 5 pages is £420 and a Business website of up to 10 pages starts at £600, both at £30 an hour with the estimate agreed first. Add a Welsh version, SEO or Google Ads later when the budget allows; there are no contracts. Our low cost website design page explains how we keep builds lean.

See what your Cardiff site would cost

Tell us what you do, which parts of Cardiff you serve and whether you want Welsh pages. We reply within 1 working day, Mon-Fri.

What happens next

  1. We reply by email or phone, within 1 working day.
  2. A free call to talk through your goals, by phone, video or in person.
  3. Your estimate in writing, in hours at £30 an hour, and never exceeded. See an example quote (PDF).

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  • A fixed estimate in hours before we start
  • Never billed over it
  • You own your site, domain and ad accounts
  • No contracts or tie-ins
  • A reply within 1 working day
First page of our example quote: each task with its hours and costSee an example quote (PDF)
Every task listed with its hours, so you can check the total line by line.

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